Marketing and advertising services bind this group together. WPP Group is the world's second-largest media and communications services conglomerate (behind Omnicom Group), with operations in more than 100 countries. Its flagship advertising agency networks, including Grey Worldwide, JWT, Ogilvy & Mather, and Young & Rubicam, offer creative campaign development and brand management services. WPP's holdings also include public relations firms, media buying and planning agencies, and many specialized marketing and communications units. In addition, its Kantar Group division is one of the world's leading market research organizations. WPP was founded in 1958 under the name Wire and Plastic Products.
27 Farm St.
London W1J 5RJ, United Kingdom
http://www.wpp.com
Phone: +44-20-7408-2204
Fax: +44-20-7493-6819
Sector: Services
Industry: Media